– DVD Rentals By Mail
– Premium Subscription – 2 DVDs at a time (unlimited per month)
– $11.99 per month

Pros
Started the “I don’t need to leave my house anymore” wave – specific to rentals (The death of Blockbuster) Cheaper than a local video store if you watched more than 4 movies a month… great ROI!
Cons
It’s a DVD. Its physical. Not really that portable. Oops I forgot that DVD! If a movie was terrible…you are 4 days out to receive what's next in your DVD queue (Not flexible)
– Streaming Service
– Premium Subscription – Unlimited devices (Unlimited streaming per month)
– $15.99 per month
Pros
-Unlimited flexibility and this started the “binge watching” movement -Any device, anywhere (Including downloadable content) -Access to all you can handle viewing -Original content -Start on one device and finish on another on the fly -Great babysitting tool
Cons
- More Expensive - Bad for overall eye health?
Initial offer was cheaper, slower, less flexible but was better than what was offered before
with local video stores. However there was still infrastructure (or physical equipment),
and was slower, and not as agile.
New offer or new business model was more expensive (on paper) but it was much faster,
extremely flexible and was even better that what the company offered before.
IT PROVIDED A BETTER VALUE.
Going Down
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